Southern California Sign Blog

Signs Los Angeles | Business Signs are Cost Effective Advertising

Posted by Julie and Chris Ramirez on Wed, Jan 4, 2012 @ 06:01 AM


Business signs are a cost-effective advertising tool that create a basic link to your customers. Corporate signs allow consumers to know they have arrived, builds brand recognition, and creates an awareness of your product or service.

Consumers are visual, so the design and placement of your business sign is a crucial part of your marketing plan.  Several factors need to be considered when selecting your corporate sign:

Select a size of sign that will ensure maximum visibility without creating an eyesore.  It is also important to research municipal government regulations or those guidelines set out by your landlord.

Color, logo size, and font are all important aspects of the sign.  The use of lights, symbols and letters create visual interest and attract the eye. The durability of your sign is also a consideration.  Choose a material that will be able to withstand environmental extremes – sun, wind, rain and snow.

The manner in which a sign is mounted can detract from overall effectiveness. Ensure that your sign is visible from as many angles as possible, keeping in mind that pedestrians and motorists have a lower line of sight.

Experts at The Sign Studio can assist you in designing the perfect sign for your business!

If you have any questions or need further information, please give us a call at (818) 843-9200 or visit our website at – You can also reach us by e-mail at


 Business Advertising Sample Signs resized 600

Sign Quote

Topics: Business Advertising Signs, Sign Size and design, Sign Mounting