--- title: Blog | Advertising Information description: Advertising Information | We use state-of-art, computer-aided signmaking systems and techniques to create high-impact, cost effective signs that get you results. --- [![cost effective signs and banners](https://www.thesignstudioonline.com/hs-fs/file-2242600172-gif/images/thesignstudioonline-logo.gif "cost effective signs and banners")](https://www.thesignstudioonline.com/) [![TS_logo.png](https://www.thesignstudioonline.com/hs-fs/hubfs/TS_logo-1.png?width=2400&name=TS_logo-1.png "TS_logo.png")](http://www.thetrophystudio.com/) The Sign Studio 831 N. Hollywood Way, Burbank CA 91505 [818-843-9200 | info@signstudiola.com](mailto:info@signstudiola.com) # Southern California Sign Blog ## [Signs Los Angeles | Do you know about signs? Here are some FACTS....](https://www.thesignstudioonline.com/Design-Tips-for-Effective-Signs/blog/bid/68242/Signs-Los-Angeles-Do-you-know-about-signs-Here-are-some-FACTS) Posted by [Julie and Chris Ramirez](https://www.thesignstudioonline.com/design-tips-for-effective-signs/blog/author/julie-and-chris-ramirez) on Wed, Dec 28, 2011 @ 06:12 AM - [Tweet](https://twitter.com/share) ## Do you know about signs? Here are some FACTS……. You see them every day, but how often do you stop and think about the huge role signs play in our lives? Here’s some fun and interesting facts about the marketing and visual communications pieces that help us know how to save, where to shop and when to STOP. - According to the Outdoor Advertising Association of America, black text on a yellow background has the highest visibility color combination. - 30 to 40 percent of a sign’s face area should be left as white-space for optimal readability. - Adding a border to a sign helps focus the reader’s attention so they can read it 26 percent faster. - Presenting information in a second color can increase a sign reader’s retention by 78 percent. - Neon is popular for business signs and naturally produces a red glow, but over 150 other colors can be created with the use of other substances. Most commonly, argon, phosphor, xenon, helium and mercury are used to create different colors in neon signs. - An on-site sign viewed by 85 percent of the retail market at an average of 10 times a month costs only $0.02 per thousand exposures. - A gold leaf sign will last 15 to 25 years. - There IS such a thing as too many signs! If you have any questions or need further information, please give us a call at (818) 843-9200 or visit our website at [www.signstudiola.com](http://www.signstudiola.com/) – You can also reach us by e-mail at [info@signstudiola.com](mailto:info@signstudiola.com).  **[NEED QUOTE](https://www.thesignstudioonline.com/quote/)** ![Sign Information](https://www.thesignstudioonline.com/hs-fs/file-13824164-jpg/images/hubspot_blog_9-resized-600.jpg) 0 Comments [Click here to read/write comments](https://www.thesignstudioonline.com/Design-Tips-for-Effective-Signs/blog/bid/68242/Signs-Los-Angeles-Do-you-know-about-signs-Here-are-some-FACTS#comments-listing) Topics: [Visual Communications](https://www.thesignstudioonline.com/design-tips-for-effective-signs/blog/topic/visual-communications), [Advertising Information](https://www.thesignstudioonline.com/design-tips-for-effective-signs/blog/topic/advertising-information), [Signs](https://www.thesignstudioonline.com/design-tips-for-effective-signs/blog/topic/signs) [All posts](https://www.thesignstudioonline.com/design-tips-for-effective-signs/blog/all) [![The Sign Studio Video Los Angeles](https://hubspot-no-cache-na2-prod.s3.amazonaws.com/cta/default/36106/51b40736-3436-4a0f-985a-18a991a25bfa.png)](https://hubspot-cta-redirect-na2-prod.s3.amazonaws.com/cta/redirect/36106/51b40736-3436-4a0f-985a-18a991a25bfa) ### Subscribe by Email ### Most Popular Posts ### Posts by Month - [December 2012 (33)](https://www.thesignstudioonline.com/design-tips-for-effective-signs/blog/archive/2012/12) - [July 2013 (31)](https://www.thesignstudioonline.com/design-tips-for-effective-signs/blog/archive/2013/07) - [November 2012 (28)](https://www.thesignstudioonline.com/design-tips-for-effective-signs/blog/archive/2012/11) - [June 2013 (28)](https://www.thesignstudioonline.com/design-tips-for-effective-signs/blog/archive/2013/06) - [January 2013 (26)](https://www.thesignstudioonline.com/design-tips-for-effective-signs/blog/archive/2013/01) - [September 2011 (25)](https://www.thesignstudioonline.com/design-tips-for-effective-signs/blog/archive/2011/09) - [May 2013 (25)](https://www.thesignstudioonline.com/design-tips-for-effective-signs/blog/archive/2013/05) - [August 2011 (22)](https://www.thesignstudioonline.com/design-tips-for-effective-signs/blog/archive/2011/08) - [April 2013 (22)](https://www.thesignstudioonline.com/design-tips-for-effective-signs/blog/archive/2013/04) - [January 2011 (21)](https://www.thesignstudioonline.com/design-tips-for-effective-signs/blog/archive/2011/01) - [March 2012 (21)](https://www.thesignstudioonline.com/design-tips-for-effective-signs/blog/archive/2012/03) - [April 2012 (21)](https://www.thesignstudioonline.com/design-tips-for-effective-signs/blog/archive/2012/04) - [June 2012 (21)](https://www.thesignstudioonline.com/design-tips-for-effective-signs/blog/archive/2012/06) - [January 2012 (20)](https://www.thesignstudioonline.com/design-tips-for-effective-signs/blog/archive/2012/01) - [May 2012 (20)](https://www.thesignstudioonline.com/design-tips-for-effective-signs/blog/archive/2012/05) - [October 2012 (20)](https://www.thesignstudioonline.com/design-tips-for-effective-signs/blog/archive/2012/10) - [August 2012 (18)](https://www.thesignstudioonline.com/design-tips-for-effective-signs/blog/archive/2012/08) - [February 2013 (18)](https://www.thesignstudioonline.com/design-tips-for-effective-signs/blog/archive/2013/02) - [December 2010 (17)](https://www.thesignstudioonline.com/design-tips-for-effective-signs/blog/archive/2010/12) - [February 2012 (17)](https://www.thesignstudioonline.com/design-tips-for-effective-signs/blog/archive/2012/02) - [July 2012 (17)](https://www.thesignstudioonline.com/design-tips-for-effective-signs/blog/archive/2012/07) - [March 2013 (16)](https://www.thesignstudioonline.com/design-tips-for-effective-signs/blog/archive/2013/03) - [September 2012 (15)](https://www.thesignstudioonline.com/design-tips-for-effective-signs/blog/archive/2012/09) - [February 2011 (11)](https://www.thesignstudioonline.com/design-tips-for-effective-signs/blog/archive/2011/02) - [April 2011 (11)](https://www.thesignstudioonline.com/design-tips-for-effective-signs/blog/archive/2011/04) - [July 2011 (11)](https://www.thesignstudioonline.com/design-tips-for-effective-signs/blog/archive/2011/07) - [December 2011 (11)](https://www.thesignstudioonline.com/design-tips-for-effective-signs/blog/archive/2011/12) - [November 2011 (9)](https://www.thesignstudioonline.com/design-tips-for-effective-signs/blog/archive/2011/11) - [March 2011 (8)](https://www.thesignstudioonline.com/design-tips-for-effective-signs/blog/archive/2011/03) - [November 2013 (8)](https://www.thesignstudioonline.com/design-tips-for-effective-signs/blog/archive/2013/11) - [October 2014 (8)](https://www.thesignstudioonline.com/design-tips-for-effective-signs/blog/archive/2014/10) - [January 2014 (7)](https://www.thesignstudioonline.com/design-tips-for-effective-signs/blog/archive/2014/01) - [June 2016 (7)](https://www.thesignstudioonline.com/design-tips-for-effective-signs/blog/archive/2016/06) - [March 2015 (6)](https://www.thesignstudioonline.com/design-tips-for-effective-signs/blog/archive/2015/03) - [March 2016 (6)](https://www.thesignstudioonline.com/design-tips-for-effective-signs/blog/archive/2016/03) - [July 2016 (6)](https://www.thesignstudioonline.com/design-tips-for-effective-signs/blog/archive/2016/07) - [October 2011 (5)](https://www.thesignstudioonline.com/design-tips-for-effective-signs/blog/archive/2011/10) - [August 2013 (5)](https://www.thesignstudioonline.com/design-tips-for-effective-signs/blog/archive/2013/08) - [October 2013 (5)](https://www.thesignstudioonline.com/design-tips-for-effective-signs/blog/archive/2013/10) - [September 2014 (5)](https://www.thesignstudioonline.com/design-tips-for-effective-signs/blog/archive/2014/09) - [November 2014 (5)](https://www.thesignstudioonline.com/design-tips-for-effective-signs/blog/archive/2014/11) - [December 2014 (5)](https://www.thesignstudioonline.com/design-tips-for-effective-signs/blog/archive/2014/12) - [January 2015 (5)](https://www.thesignstudioonline.com/design-tips-for-effective-signs/blog/archive/2015/01) - [April 2015 (5)](https://www.thesignstudioonline.com/design-tips-for-effective-signs/blog/archive/2015/04) - [May 2015 (5)](https://www.thesignstudioonline.com/design-tips-for-effective-signs/blog/archive/2015/05) - [June 2015 (5)](https://www.thesignstudioonline.com/design-tips-for-effective-signs/blog/archive/2015/06) - [August 2015 (5)](https://www.thesignstudioonline.com/design-tips-for-effective-signs/blog/archive/2015/08) - [October 2015 (5)](https://www.thesignstudioonline.com/design-tips-for-effective-signs/blog/archive/2015/10) - [November 2015 (5)](https://www.thesignstudioonline.com/design-tips-for-effective-signs/blog/archive/2015/11) - [January 2016 (5)](https://www.thesignstudioonline.com/design-tips-for-effective-signs/blog/archive/2016/01) - [August 2010 (4)](https://www.thesignstudioonline.com/design-tips-for-effective-signs/blog/archive/2010/08) - [May 2011 (4)](https://www.thesignstudioonline.com/design-tips-for-effective-signs/blog/archive/2011/05) - [June 2011 (4)](https://www.thesignstudioonline.com/design-tips-for-effective-signs/blog/archive/2011/06) - [September 2013 (4)](https://www.thesignstudioonline.com/design-tips-for-effective-signs/blog/archive/2013/09) - [December 2013 (4)](https://www.thesignstudioonline.com/design-tips-for-effective-signs/blog/archive/2013/12) - [February 2015 (4)](https://www.thesignstudioonline.com/design-tips-for-effective-signs/blog/archive/2015/02) - [July 2015 (4)](https://www.thesignstudioonline.com/design-tips-for-effective-signs/blog/archive/2015/07) - [September 2015 (4)](https://www.thesignstudioonline.com/design-tips-for-effective-signs/blog/archive/2015/09) - [December 2015 (4)](https://www.thesignstudioonline.com/design-tips-for-effective-signs/blog/archive/2015/12) - [April 2016 (4)](https://www.thesignstudioonline.com/design-tips-for-effective-signs/blog/archive/2016/04) - [August 2016 (4)](https://www.thesignstudioonline.com/design-tips-for-effective-signs/blog/archive/2016/08) - [September 2010 (3)](https://www.thesignstudioonline.com/design-tips-for-effective-signs/blog/archive/2010/09) - [November 2010 (3)](https://www.thesignstudioonline.com/design-tips-for-effective-signs/blog/archive/2010/11) - [February 2014 (3)](https://www.thesignstudioonline.com/design-tips-for-effective-signs/blog/archive/2014/02) - [July 2014 (3)](https://www.thesignstudioonline.com/design-tips-for-effective-signs/blog/archive/2014/07) - [February 2016 (3)](https://www.thesignstudioonline.com/design-tips-for-effective-signs/blog/archive/2016/02) - [May 2016 (3)](https://www.thesignstudioonline.com/design-tips-for-effective-signs/blog/archive/2016/05) - [September 2016 (3)](https://www.thesignstudioonline.com/design-tips-for-effective-signs/blog/archive/2016/09) - [July 2010 (1)](https://www.thesignstudioonline.com/design-tips-for-effective-signs/blog/archive/2010/07) - [March 2014 (1)](https://www.thesignstudioonline.com/design-tips-for-effective-signs/blog/archive/2014/03) - [April 2014 (1)](https://www.thesignstudioonline.com/design-tips-for-effective-signs/blog/archive/2014/04) - [May 2014 (1)](https://www.thesignstudioonline.com/design-tips-for-effective-signs/blog/archive/2014/05) - [June 2014 (1)](https://www.thesignstudioonline.com/design-tips-for-effective-signs/blog/archive/2014/06) - [August 2014 (1)](https://www.thesignstudioonline.com/design-tips-for-effective-signs/blog/archive/2014/08) A proud member of the Burbank, Glendale, Los Angeles, Montrose, La Canada and Pasadena Chambers of Commerce **[Banners](https://www.thesignstudioonline.com/banner//banner/)  |  [Vehicle Graphics](https://www.thesignstudioonline.com/vehicle/) | [Window Graphics](https://www.thesignstudioonline.com/window/) | [Regulatory Signs](https://www.thesignstudioonline.com/regulatory-signs/) | [Site Signs](https://www.thesignstudioonline.com/site-signs/) | [Monument Signs](https://www.thesignstudioonline.com/monument/) |  [Architectual](https://www.thesignstudioonline.com/architec/)  | [Sand Blasted](https://www.thesignstudioonline.com/sand/)  | [Dimensional Letters](https://www.thesignstudioonline.com/dime/) | [Illuminated ](https://www.thesignstudioonline.com/illumin/) | [Graphic Design](https://www.thesignstudioonline.com/graphics/) | [ADA Signs](https://www.thesignstudioonline.com/ada-and-title-24-signs/)** © 2014 The Sign Studio 2006 All Rights Reserved [Site Resources](https://www.thesignstudioonline.com/site-resources) | [Links](https://www.thesignstudioonline.com/links)